PR consulting of 21, partner for video marketing, puts YouTube projects for Erlanger tourism and Marketing Association to Erlangen, 08.08.2010 with Web videos of the PR agency pr-beratung21.de the Erlanger City management and Erlangen hotels break new ground in E-tourism. Guests on the topic “Erlangen experience and like to stay” are entertaining informed on YouTube and social media sites. Hotel partner of the video project are the “Erlanger stars”. These partner hotels characterized by atmosphere and best city location and provide excellent service to their guests. “Many business guests spend the night in the Siemens and university town Erlangen, but the interesting cultural and tourist sites of the Huguenot city travellers are often not known”, so Christian Frank, Managing Director of the Erlangen tourism and Marketing Association e.V. The bridge between business and tourism has been nominated with the YouTube videos. In the Web videos a hotel is presented and entertaining combined with impressions of the city of Erlangen. Thus, any Web video is a voyage of discovery the hotel and the shopping and tourist city of Erlangen.
For social media portals, the Erlanger Agency has Hotel videos on the merger of online PR and specialized video-PR. This includes PR consultant Andrea Lachmuth: “has shown particularly in the tourism, that we can generate high ranges and special attention in social-media press portals with videos in the online PR. For hotels, a Web video on YouTube brings better booking rates.” The “Erlanger stars” Creativhotel Luise uses his Web video for networked online-PR: “We have uploaded our video already on holiday check and thus deepen the synergies that we have already collected by positive reviews from our guests”, so hoteliers Klaus Fortsch. Andrea Lachmuth hotels is an experienced online PR specialist to the side, which knows the effects of video marketing in the E-tourism and creative ideas for PR-projects on the side. With video marketing in the E-tourism successfully the networks of Web videos are varied: uploading to the hotel website YouTube, integration into hotel newsletter, the link of the videos with city portals such as the city of Erlangen, as well as the set of videos on social media sites like Facebook or holiday check bring sustainable resonance. The Erlanger video project Christian Frank, Managing Director of the Erlangen tourism and Marketing Association e.V.
has initiated: “our society lives in a world of media, which is controlled and directed by the media. There are two ways to address them: evade or take advantage of it. We want to use them. That’s why we go the video PR.” The videos are on the YouTube channel of your video-on the net: ..ihrvideoimnetz PR advice 21 PR agency PR advice 21 was founded in 2002 by Andrea Lachmuth in Erlangen. The focus of press and public relations is located in high-reach network of PR projects by print over online video-PR and video marketing. The press – and public relations of PR consulting includes the conception of PR campaigns, writing press releases for day and Trade press as well as the search engine optimization of press releases for a far-reaching online-PR. The production of PR videos and the technical implementation for video marketing complete the sustainable communication. The PR consultancy 21 customers operate both in E-Commerce and E-tourism as well as in the IT and technology industries, as well as healthcare. For more information, see press contact: PR advice 21 Andrea Lachmuth upper Heath 16 91056 Erlangen telephone: 09131/9334210